You can’t outwit fate by standing on the sidelines placing little sidebets about the outcome of life. Either you wade in and risk everything you have to play the game or you don’t play at all. And if you don’t play you can’t win.
The OLAMOSH Meet Bloggers interview series continue, two weeks ago i published the chat session i had with Emmanuel Kabenlah Cudjoe of Kabenlah.com and the outcome/response was cool because the interview questions and answers gives this blog visitors the opportunity to know more about Emmanuel & His online journey.
Today i will be introducing you to one of the most consistent fashion blogger in Ghana,He is not just a fashion blogger but also a born entrepreneur, he has conquer business fear by organizing alot of successful fashion events and also strike deals with two of the biggest fashion company in Africa/World, VLISCO & WOODIN.
Life is inherently risky. There is only one big risk you should avoid at all costs, and that is the risk of doing nothing.
An accountant by certificate but found himself in the showbiz and internet biz space. it is all about doing something,It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change. Instead of me doing all the introduction, I will urge you to kindly sit tight and grab a cup of tea/coffee cos you are about to read something long and inspiring. Hope you will enjoy it… 🙂 Here come our blogger Guest!!
Please tell us a little bit about yourself
Am Bashiru Olu Wasiu, Proud Nigerian, an accountant by certificate, showbiz entrepreneur by practise; Fashion, entertainment, event and advertisement BUT I see myself as social entrepreneur in future.
When did you start online publication? (Writing content for internet readers)
2 years ago
How did you come to know about blogging?
I was seeking for opportunities after leaving my job as a banker. I met some friends who are journalist and I was introduced into magazine publication. I partnered with a friend to start Campus Glitz Magazine (Print) which was widely circulated in Ghana, some part of Nigeria and Cameroon. Along the line I discovered online platform, saw the feature in it and I took advantage of that to pioneer first fashion blog with daily update in Ghana.
Who are the bloggers you look upto (mentors) in the blogging world?
Mentor! Mentor!! Mentor!!! I don’t have mentor as far as fashion blogging is concern in Africa but I get inspiration from some online group like independent fashion blogger group (www.heartifb.com). BUT talking about blogging in general, I appreciate few people like Ob Abenser of fashionistaGH who started fashion video blogging in Ghana, Ameyew Debrah of self name blog, and some other people outside Ghana like Vincemt of Ghanacelebrities.com.
I acknowledged those people because being a full time blogger in Ghana it’s a big deal.Country where few organizations recognized you as an entrepreneur or see blogging as a job, general public you write about doesn’t see it as services they have to pay for and bloggers have bills to pay just like every other person; talk of cost of maintaining the blog; internet connection, server, time, etc
Fashion Blogger, why did you choose to blog about Fashion?
I wanted to reach out to stakeholders in Ghana’s fashion industry in 2011 when I was planning my first Fashion Night Out Ghana event but unfortunately I couldn’t find any independent fashion blog/website based in Ghana. I noticed something was missing and I tapped into it.
Tell us a bit about your journey into the Ghanaian fashion Industry
Pretty rough and touch! My journey started in 2010, planning fashion show dubbed fashion Night Out Ghana which was held in April 2011 and again in May 2012. Started blogging-FashionManiaGh.com in 2012 and running till date. Business of Fashion Conference in 2013 and now Fashion Icon Awards which was launched in February 2014 at Alisa hotel. It’s being really challenging but worth it.
Is fashionmaniagh your first blog?
How old is your blog fashionmaniagh.com?
2years in June 2014
Why the name FASHIONMANIA and not something like BASHFASHION or OLUFASHION?
I can’t really remember the full story behind the name but I remember I needed a suffix to attach to the word ‘fashion’. Something that will show commitment, addicted, strength, etc.
You are a Nigerian by Nationality but blogging about the Ghanaian Fashion Industry, WHY Ghana over Nigeria
I blog about African fashion NOT only Ghana but given about 50% attention to Ghanaian fashion because I based in Ghana.
What can you say about Ghana blog-o-sphere (Blogs & Bloggers in Ghana)?
Few blogs that are doing great, creating meaningful contents and updating people about what is going on in society BUT large number of copy and paste blog overshadow the good ones.
How have you incorporated social media into your writing & blog?
Social media is a powerful tool to use in other to make your thought, idea and opinion known to many people. As a start up blog, only few people will know your blog, it is best to integrate your facebook, twitter, instagram and others. So that you can reach out to more people about your opinion on any issue you have written about.
Can you share with us, how you source/create content or the secret behind your blog articles?
My three major sources are; one on one interview with stakeholders, source from other website and news and pictures from events I attend.
Have you ever been THREATENED for publishing a story/article on your blog?
Ans: Yes! In actual fact, more than once
Wait! Your facebook profile says that you work for soundcity Ghana, WHAT IS THE CONNECTION? Fashion Blogger & Music Company.
In my introduction, I said am into showbiz not only fashion.
Hmmm, tell us about Global Dreams Management?
Global Dream Management is the parent body that connects all my activities together. It’s a PR and event management film which am one of the directors.
You have been in the Ghanaian Fashion Industry for quite some time, how much of an impact have you made?
Every year, have been coming up with different concept to contribute my quota to the industry. It all started from Fashion show in 2011 and 2012 to my fashion blog, business of fashion conference follow and now Fashion Icon Awards. A lot of people have benefited and some still benefiting from these activities and because of that, I can say have made little impact and not ready to retire now. LOL
You have Sign & Seal deals with two of the biggest fashion company in Africa/World, VLISCO & WOODIN, does the DEALs make any impact in you?
Yes! Big impact in my fashion career if I must say. WOODIN sponsored my business of fashion conference event and because of that; I was able to create that platform for more than one hundred stakeholders in Ghana’s fashion industry to meet with some professionals who shared their experiences and they network and connect with each other for the first time. That was a big impact to me and VLISCO relationship was an advert on my blog which came when I was broke..Hahahaha
When starting your blog (fashionmaniagh.com), did you ever expect it to grow to where it is today ?
I don’t really have any future plan for the blog when I started. I created the blog because I needed platform for my voice to be heard. I wasn’t a good writer and still not anyway. But the responses from the readers blow me away and I realized that I could make it big and possibly earn some cash from it. So here I am and how far have gone.
What tools do you think will help you achieve more online if you have them?
There are some column on the blog that are not yet effective like FashionManiaTV due to some tools that are not available. What I needed most for now is quality video camera which am working on.
When did you make your first money from blogging and how does it feel?
My first cash was when I launched Ghc100 promotional advert on my blog for fashion and beauty brands. I had like 5 advert then and it was cool cash because I used it to start my online store Bashfashionstore.com
What is the monthly cost of maintaining your blog(fashionmaniagh.com)?
About Ghc100 monthly on internet, Ghc3 for domain name monthly, can’t quantify transportation for now, I still host my blog on google’s blogspot platform so no monthly server payment, my allowance/salary…Uhmmm. Do the mathematics yourself.
Tell us, your means of generating revenue from your blog (fashionmaniagh.com )?
Banner adverts, sponsored articles, events, products review and some affiliate marketing.
Apart from FashionmaniaGH, do you have other website/Blog you write for or manage?
Yes. www.Soundcityghana.com and www.cedisarena.com
Single, Still Searching, Engaged, or Married? LOL
Single…halla me if interested…LOL
Any special reason for your success in blogging?
Passion for my job because if not for the love I have for what I do, I would have been discouraged to stop when the going was getting tough but fun now.
Do you have any big announcements or upcoming projects you’d like to tell us about?
Ans: Fashion Icon Awards grand finale coming up in August 2014. Visit www.fashioniconsawards.com for more information
What Is Your Advice/Tip for Those Just Starting, I Mean Newbie’s/wannabe bloggers especially GHANAIANS?
Blog about what you love and passionate about, be consistent and determine, always have your own point of view on any topic you write about even if you copy from other blog. Research shows that there is future for bloggers but if you are the type that is looking for quick money making machine, blogging is not for you for now.
At this Junction (J) Time (T) OLAMOSH will be resting his finger and passover the keyboard to you.
In order to succeed, your desire for success should be greater than your fear of failure
I think this young man deserve some accolades,Every year he has been coming up with different concept to contribute his quota to the fashion industry in Ghana. From Fashion show in 2011 and 2012 to fashion blogging, business of fashion conference and now Fashion Icon Awards.
It is was really cool having a chat with Bashiru Olu Wasiu and i believe you also enjoy this interview. Kindly use the comment form below to share your view about this interview and Bashiru Olu Wasiu